How many creative ways are there for non-musicians to introduce people to this majestic music we call jazz? One need not be a concert promoter or recording executive. Here is one simple idea.
When you are in a public place, such as a coffee shop, ask someone in charge if he or she could change the music jazz. I did this (in a very low key way) tonight at Solid Grounds Coffee Shop (a comfortable and friendly and pretty place in Littleton), thus changing the environment for the better.
Let us know if you have some other ideas.